WASHINGTON – The Federal Emergency Management Agency (FEMA) today announced the launch of the Ready Indian Country
campaign as a part of its ongoing National Preparedness Month outreach.
The new campaign will provide disaster preparedness information
resources for the 565 federally-recognized tribal nations and
communities across the country.
The goal of Ready Indian Country
is to partner with tribal leaders in asking individuals and families in
Indian Country to take basic steps to prepare themselves for
emergencies.
“Our
tribal nations and organizations are a key member of our nation’s
emergency management team and this campaign will help us build on the
already strong partnership we have developed,” said FEMA Administrator
Craig Fugate. “By strengthening these communities’ ability to be better
prepared in the face of emergencies and disasters, together we can save
lives and bolster our resiliency against all hazards.”
Ready Indian Country
is designed to promote preparedness within tribal communities through
education and outreach. It is intended to serve as a resource for Tribes
to prepare their citizens and provide support in developing and
implementing pre-disaster policies and procedures.
“The
National Congress of American Indians supports the efforts by FEMA to
include Indian Country. Tribal governments are continually striving to
develop, improve, and enhance their emergency preparedness capabilities
in order to better ensure the safety of their citizens. Staying
proactive and creating lasting partnerships will help tribes achieve
this goal and will build sustainable and resilient tribal communities in
the process. NCAI appreciates this opportunity to work with FEMA and
the Ready.gov program,” said Jefferson Keel, President, National Congress of American Indians.
Ready Indian Country’s resources include existing Ready Campaign messaging and builds on existing capacity with specific tools customized for Indian Country. These include:
- Brochures, posters and billboards customized by geographical region to reflect diverse local conditions and American Indian and Alaska Native cultures.
- Radio Public Service Announcements (PSAs) in :60, :30 and :15 second formats; and,
- Tribal Leader Resources to help guide community emergency and disaster planning efforts.
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